Mumbai, Jan. 30 -- Profit before tax stood at Rs 657.58 crore in Q3 FY25, marginally down 0.58% YoY.

Advertising and publicity expenses declined 7.29% YoY to Rs 226.72 crore in Q3 FY25. A&P constitutes 6.8% of revenue from operations.

Operating profit stood at Rs 681.9 crore in Q3 FY25, up 2.1% as compared with Rs 667.8 crore in Q3 FY24.

The company's international business reported constant currency growth of 18.9% during the third quarter. The Egypt business reported a near 54.6% CC growth, while MENA business grew by 17.5% and Sub-Saharan Africa grew by 9.8%. The Badshah business reported a 15.5% growth in Q3, continuing its strong growth trajectory with double-digit volume increases and gains in market share.

The India Business sa...