Srinagar, Nov. 23 -- Chief Secretary Atal Dulloo chaired a high-level review meeting to assess the Jammu region's tourism initiatives, focusing on infrastructure development, promotional strategies, and positioning Jammu as a year-round destination. The meeting was attended by senior officials, including ACS Tourism, ACS PWD, Divisional Commissioner Jammu, CEO Shri Mata Vaishno Devi Shrine Board, Deputy Commissioners of Jammu, Reasi and Udhampur, JKTDC Managing Director, and Director Tourism Jammu.Dulloo emphasized leveraging digital platforms and social media, promoting adventure activities like rafting, paragliding, bungee jumping, and water sports, and converting pilgrimage visits into multi-day tourism experiences. He stressed timely ...