South Africa, Feb. 23 -- Emeka Okeke, group CEO, Media Fuse, Dentsu Nigeria, believes the best approach to 2021 is combining old and new, known and unknown and settling on a hybrid model for success.

The year 2020 started on a bright note, with absolutely no indication of the downturn to come, and it's a downturn - which could go down as the worst in recent history. Along with a sluggish global economy, people around the world experienced large-scale disruption, which forced them to adopt unprecedented innovation.

As a business, we've had our fair share of challenges as a result of the pandemic, yet we have remained resolute about providing innovative solutions for our clients' business, marketing and communication needs, while maintain...