Under Armour reveals its vision for sportswear in 2020
South Africa, March 11 -- Under Armour (UA) has grown to become a respected name in global athletic apparel, despite launching decades after many of its primary competitors, including Nike, Reebok and Puma. US-born Kevin Plank founded the company in his grandmother's basement in the mid-90s, and created the first UA product, a moisture-wicking compression T-shirt designed to keep athletes cool and dry.
Today, the sportswear brand retains its keen focus on performance-enhancement, with a product range spanning apparel, footwear and accessories for men, women and kids. Innovative developments in textile design has resulted in athleticwear trusted to improve endurance and performance, and aid in recovery.
Under Armour South Africa recently...
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