South Africa, Oct. 16 -- In its ongoing quest to help advertisers reach the hearts and minds of its broad readership, Ads24 is pleased to introduce its 6 Dynamic Tribes.

The media owner has done extensive work and is shaking things up by segmenting its readers according to interests and lifestyles from foodies and travellers to sports fanatics, financial savvy investors or eco-warriors, among others - allowing an easy fit between brands and Ads24's extensive readership.

These tribes live across Ads24's range of titles and across all of its print, digital, and social-media platforms, which means brands can easily implement an integrated, innovative, multi-platform campaign. Thereby engaging with the right people on the right platform at ...