South Africa, Sept. 30 -- The integration will help Everlytic customers build trust with prospective clients at each phase of the sales funnel.

Everlytic, a leading South African provider of smart messaging software and personalised digital content, is launching an integration into Pipedrive to enable businesses to nurture leads - and drive sales - far more effectively. Pipedrive, a leading customer relationship management (CRM) platform for sales teams globally, is widely used in the local business sphere - and the new integration will drive efficiencies for sales teams and leaders by syncing key contact data from Pipedrive over to Everlytic.

"At a time when local businesses really need to kickstart sales and drive lead-nurturing, Ever...