South Africa, April 22 -- The results from the second wave of our global study exploring the market implications of the coronavirus show that more than half of people globally (52%) say their day-to-day lives have now been impacted by the current situation - up from 39% in wave one. Now surveying more than 30,000 consumers across 50 markets, our Covid-19 Barometer helps brands understand how people are feeling and reacting to the "new normal."

Financial concerns are the number one worry

All around the world, overall levels of concern are intensifying as the pandemic progresses. But it is financial concerns that outweigh personal health concerns at this stage of the crisis. At least 68% of people say the situation demands more proactive ...