South Africa, May 28 -- New partnership between 365 Digital and Anzu.io brings immersive in-game advertising to South Africa.

365 Digital, the leading South African independent multi-channel media network, and Anzu.io, the world's most advanced in-game advertising platform, have announced a new partnership to bring immersive in-game ads to South African gamers. 365 Digital will serve as the representative of Anzu in South Africa, a country with an 'educated, healthy, and well-off' gamer base, 23% of which have a university degree. The partnership will empower local brands to reach their current and potential customers in-game using Anzu's advertising platform on mobile, PC and console.

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