South Africa, Jan. 7 -- Maersk's head of marketing and business development for Africa, Anita de Werd, spoke to Bizcommunity.com about global marketing trends on a recent visit to Cape Town, exclusively for BizTrends2020.

"2020 is the decade of partnership. People are realising that only by joining hands, can we change the world," said De Werd.

Specifically, on Africa trends, Dutch-born De Werd, who has made her home in Nigeria, said Africa is ahead of the curve when it comes to mobile communications.

"Where Africa is doing better, is mobile communications, there we are way ahead of the curve compared to rest of world. Also, on telling stories - it is a DNA thing in Africa. Where we are also doing better is understanding the importance...