South Africa, Sept. 18 -- WATCH: The Africa Brand Summit was established in late 2016 and launched in 2018. Its awards ceremony has become popular for many aspiring brands who do great development work that uplifts communities and deserving individuals around Africa.

Here, my chat with the Summit convenor himself, Solly Moeng about the summit, Moeng's passion for Africa and his vision for the event going forward...

Moeng says that perceptions of Africa do matter. Perceptions of any brand matter, whether it's a retail brand, a corporate brand, an NGO brand. He said the Summit is there to discuss how we change these perceptions over time about Africa and how we progressively get rid of the negative perceptions and encourage or enhance the...