Dhaka, Feb. 1 -- Square Food & Beverage Limited (SFBL) has appointed Md Parvez Saiful Islam as its new chief executive officer.

The company made the announcement at its Annual Sales Conference 2026 held recently in Cox's Bazar.

The announcement came as the company celebrated its 25th anniversary and marked a record seventh consecutive year of meeting its sales targets.

SFBL Managing Director Anjan Chowdhury expressed confidence that the company would further consolidate its standing at home and expand its footprint abroad under the new leadership.

Parvez, who previously served as the company's chief operating officer, has been credited with driving steady growth across some of SFBL's flagship brands, including Radhuni, Ruchi, and Chas...