United Kingdom, Feb. 3 -- Mark Zuckerberg's Meta will reportedly be sinking around $100 billion into virtual and augmented reality products by the end of the year.

The company has been focusing on growing its Reality Labs division which has been developing the Ray-Ban Meta smart glasses and Quest VR headsets - and now the Financial Times reports Meta's total investment in the new technology is going to hit the $100 billion mark.

Tech investor and author Matthew Ball told the publication: "Meta's investments in Reality Labs are eye watering, yet it's not clear if they are unreasonable if you believe it can build the business that it's looking to be, which is replacing [Apple's] iOS ...

"A lot of attention is paid to Zuckerberg's bet on ...