United Kingdom, Jan. 29 -- Kendall Jenner uses a fake name when she competes in equestrian events.

The 30-year-old model competes in horseback riding events in the US - but Kendall makes a concerted effort to avoid any extra attention.

The brunette beauty - who is one of the world's best-paid models - said on The Tonight Show Starring Jimmy Fallon: "Not that I think anyone would really care, but it's very precious to me to be doing this. I'm also extremely nervous going into a show arena.

"So for myself, I want to avoid all nerves. So I think having my name taken off of it just helps me go in and be like, 'Nobody's watching me. Nobody cares.'"

Kendall loves that she's able to fly under the radar.

She said: "I love it! I just feel lik...