United Kingdom, July 31 -- Justin Bieber has designed matching sneakers for his wife Hailey Bieber and their 11-month-old son Jack Blues.

The 31-year-old singer's design is part of his recently launched fashion brand, Skylrk, and he shared the designs in a series of Instagram Stories and posts this week, drawing enthusiastic responses from fans and followers.

Hailey, 28, first posted a snap of herself wearing the white, cleat-inspired shoes, which Justin then reposted with pride.

He captioned the Instagram Story featuring the footwear: "THAT'S OUR HAILEY!!! SHE'S ICONIC.. PRETTY FEET, SKYLRK ON IT!"

Justin was quoting lyrics from his recent track Go Baby, a tribute to his wife.

Shortly afterwards, Justin revealed a baby-sized version...