India, Sept. 21 -- Out goes the 1.2-litre TSI motor and the DSG union and in its place the Volkswagen Vento now gets a relatively smaller 1.0-litre TSI mill with a 6-speed torque converter. There's only one question that needs answering then, is this 2020 Vento as much fun?

In a bid to keep up with the ever-changing trend or to capture a larger market share, brands often experiment or re-do their most liked products. And despite spending insane man hours in development and market research, the change sometimes backfires.

Take Coke for example. Dissatisfied with their declining market share in the 70s and 80s, Coca Cola switched to a new formula, for the first time in 99 years, in 1985 and reintroduced the popular drink as 'new Coke'. This...