Mumbai (Maharashtra), May 27 -- : John Bailey, president of the Academy of Motion Picture Arts and Sciences, on Sunday said India needs to promote more of those films that 'tell the world' about its culture.

"I think that Indian cinema is one of the richest in the world because you have so many cultures, so many languages and mythologies... But most of us know Indian films from the fantasy of Bollywood musicals... They do not tell us any deep understanding of your culture and your values," said Bailey, who is in Mumbai along with his wife Carol Littleton.

"All I can say is that no we do not know Indian cinema and it's not completely our fault because I think India needs to do more to make the films that tell the world who you are. Make su...