New Delhi, May 22 -- Union Minister for Environment, Forest and Climate Change, Bhupender Yadav on Thursday announced the launch of a nationwide mass mobilization campaign against plastic pollution in run up to the World Environment Day.

In a post on X, the Minister wrote that the campaign named 'One Nation, One Mission: End Plastic Pollution' aimed to nudge citizens to adopt eco friendly alternatives.

"In the run-up to #WorldEnvironmentDay, @moefcc has launched a nationwide mass mobilisation campaign against plastic pollution today.

The campaign 'One Nation, One Mission: End Plastic Pollution' aims to nudge citizens to adopt eco-friendly alternatives as envisioned by PM Shri @narendramodi ji under Mission LiFE. Let's move from awarene...