New Delhi, April 25 -- Union Minister of Health and Family Welfare, Jagat Prakash Nadda on Thursday virtually launched the National Zero Measles-Rubella Elimination campaign 2025-26 on the first day of the World Immunization Week (24 to 30 April), marking a significant step towards India's goal of eliminating Measles and Rubella by 2026.

On this occasion, the Union Health Minister released multilingual M-R IEC materials, including posters, radio jingles, MR elimination materials, and the official U-WIN launch film, to create awareness in the communities. These IEC materials were also shared with all States/UTs for adaptation and rollout during the MR Elimination Campaign 2025-26.

Addressing the occasion, JP Nadda stated that "today is a...