New Delhi, Feb. 25 -- In a significant move to transcend from B2C to B2B approach for tribal marketing, Tribal Cooperative Marketing Development Federation of India Ltd (TRIFED), under the Ministry of Tribal Affairs, has entered into a strategic partnership with National Institute of Fashion Technology (NIFT), and Himachal Pradesh Horticulture Produce Marketing and Processing Corporation Ltd. (HPMC) to facilitate tribal businesses.

According to the Ministry of Tribal Affairs, to take it forward, Memoranda of Understanding (MoUs) were signed on Monday in New Delhi, marking a pivotal step in facilitating the implementation of the B2B approach and augmentation of the tribal product market.

The MoUs were signed in the presence of Managing D...