Tiruppur, Oct. 16 -- TechnoSport, India's fastest-growing activewear brand, has unveiled a print campaign, titled 'Desh Ka Activewear'. The campaign, featured in the latest issue of the Sportstar Magazine, traces the fascinating journey of Kabaddi, from its ancient origins to its present-day prominence, through the lens of how its uniforms have evolved.
According to company information, the visual timeline offers a unique perspective into Kabaddi's transformation, both as a sport and a cultural symbol. What began as a traditional Indian game played in dhotis during the Vedic era has now become a high-intensity, globally recognized sport with players outfitted in technologically advanced activewear.
A timeline of tradition and innovation...
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