Riyadh, Sept. 15 -- Sahm Capital Financial Company, a leading fintech-driven financial company in Saudi Arabia, announced a landmark strategic partnership with Walking Challenge Entertainment Company, a leading lifestyle app designed to motivate healthier living.

The partnership was unveiled during an exclusive launch event held at Sahm Capital's headquarters, graced by the presence of His Royal Highness Prince Khalid bin Saud Al-Faisal, Chairman of the Board of Walking Challenge Entertainment Company. Senior executives from both organisations attended the ceremony, underscoring the significance of this collaboration.

As part of the partnership, the two companies will launch the flagship initiative "Your Steps to Investment", enabling W...