Mumbai, Oct. 1 -- Reliance Brands Limited (RBL) has entered into a partnership with pioneering British designer Stella McCartney to evolve her namesake fashion house in India.

This strategic collaboration brings Stella McCartney's distinct blend of sustainable luxury, modern femininity, and progressive, cruelty-free values to Indian consumers through a multichannel distribution model showcasing the brand's ready-to-wear collections as well as its handcrafted vegan accessories and footwear.

"Stella McCartney is more than a fashion brand -- she is a pioneer of a conscious luxury movement that challenges conventions and redefines the way the world experiences fashion. India's growing base of environmentally aware, style-conscious consumers...