Ahmedabad, July 16 -- Pokemon partnered with Gujarat Titans for the league season of the Indian Premier League (IPL) 2025, bringing smiles to the faces of junior and senior players alike.

Pikachu's appearance at training sessions as well as home games added an electrifying energy to the atmosphere, a release said.

During the pre-season period, Pokemon was integrated into the franchise's Junior Titans program - a first-of-its-kind and scale grassroots initiative that promotes sports and an active lifestyle among children under the age of 14, spanning five cities in Gujarat.

The Pokemon team visited two centres during the course of the program, where exciting Pokemon gifts were distributed. The pinnacle of the partnership's activation he...