New Delhi, Jan. 22 -- An India-first trend intelligence service for the fashion and lifestyle industry, aimed at addressing an estimated USD 2 billion-plus white space created by the lack of right forecasting, has been launched this week at the French Institute in India here in the national capital.

ICH NEXT, an Indian trend forecasting and intelligence platform, has partnered with global creative strategy and trend consultancy Peclers Paris for this purpose.

The report, they said, is designed to address a gap in India's fashion and lifestyle ecosystem: the lack of research-led, India-first trend intelligence built for local consumers and business realities.

India's fashion and lifestyle market is projected to exceed USD 240 billion, g...