Seoul, Sept. 26 -- South Korean tech giant LG Electronics Inc. has unveiled a new solution directly targeting senior consumers amid the slump in the global TV market, according to a report by Pulse, the English service of Maeil Business Newspaper Korea.

LG Electronics held a press conference at the LG Twin Towers in Yeongdeungpo District, southwestern Seoul, on Thursday to unveil the senior-exclusive LG Easy TV for the first time.

"This is the first time a home appliance company has released a product specifically designed for the silver generation. The new LG Easy TV is tailored to the lifestyle and needs of seniors, going beyond simple TV viewing to include features for care and communication. This move is seen as an attempt to revita...