Kolkata, March 3 -- Kolkata Knight Riders (KKR) have unveiled a new-look jersey for the upcoming 18th edition of the Indian Premier League (IPL). As part of an unprecedented campaign, KKR released the Official Jersey Launch Video, where fans of the team are seen being obsessed with "Number 3", according to a release by KKR.

The video culminates into 'Three Stars' being woven into the fabric of the new jersey, depicting the three titles in KKR's Trophy cabinet. Cricketers Rinku Singh, Venkatesh Iyer, Ramandeep Singh, Manish Pandey, Vaibhav Arora, Anukul Roy, Mayank Markande and Luvnith Sisodia feature in the video, sporting the new kit.

Apart from the newly-added third star on top of the team crest, KKR's jersey also carries a special Go...