Mumbai, Feb. 19 -- JioHotstar and OpenAI have announced a landmark partnership turning that into a human-language conversation by introducing a ChatGPT-powered voice discovery and immersive experience into the heart of India's largest streaming destination.

Through this collaboration, JioHotstar is solving the "what to watch" dilemma through Multilingual Cognitive Search, replacing scroll fatigue with meaningful, human-centric discovery.

In a first-of-its-kind innovation for India, audiences can now discover, engage, and immerse in their favourite stories simply by speaking across languages, genres and moments transforming streaming into an intuitive, deeply personal conversation.

Instead of navigating menus or typing keywords, viewers...