Jamnagar, Dec. 23 -- Entertainment company 'Citara', co-founded by filmmaker Tutu Sharma and entrepreneur Rahul Nehra, has announced its entry into Gujarat with plans to open centres in Jamnagar and Rajkot.

This marks the company's first step into the state as part of its wider expansion across India.

According to a press release, Citara is known for creating cinema-based entertainment spaces mainly for Tier 2, Tier 3 and Tier 4 cities. Its theatres are smaller in size but use modern technology to give moviegoers a multiplex-like feel at lower prices. Along with films, these spaces are planned as community hubs where people can come together for different kinds of entertainment.

The upcoming centres in Gujarat will bring many formats u...