New Delhi, Sept. 20 -- With urban lifestyles rapidly evolving and awareness around preventive healthcare gaining momentum, industry experts say there's a growing opportunity for nutrition and wellness practitioners, particularly those rooted in Ayurveda and nutrition, to play a significant role in both metropolitan and smaller Indian cities.

Speaking at a panel discussion titled 'Awaken Your Day with Ayurvedic Wisdom', organised by the Almond Board of California, Ayurveda and nutrition experts highlighted that the shift among urban consumers toward preventive care over curative treatment is already visible.

"I am definitely seeing this change in clients, where they are looking for preventive steps rather than treatment," said Dr Madhumi...