Mumbai, Dec. 6 -- Fashion e-tailer AJIO on Wednesday announced its flagship event 'Big Bold Sale', which is powered by Adidas and co-powered by Superdry. The Big Bold Sale will commence on Thursday.

Customers got early access to the sale starting from December 4. In the biggest-ever edition of the Big Bold Sale (BBS), customers can shop across 5500+ brands offering over 1.6 million curated fashion styles.

The sale will see customers across 19,000+ pin codes in India from a huge selection of exclusive international brands, owned labels and homegrown brands with the best deals and offers across categories like fashion, lifestyle, home and decor, jewellery, beauty and personal care.

Customers can save big and get up to 50-90 per cent off ...