Mumbai, July 29 -- Aamir Khan has made an unusual move by choosing to release his latest sports drama 'Sitaare Zameen Par' directly on YouTube after its run in theatres.

The film will be available from August 1 on YouTube Movies on demand at an accessible price and will skip other digital platforms entirely.

The approach aims to make the film accessible to people, especially those who do not have access to theatres or streaming services.

The film will be available in India at Rs 100. It will also be available in 38 other countries, including the US, UK, and Australia, with prices suited to local markets.

In a press note, Aamir Khan, who also produced the film, said in a statement, "For the past 15 years, I have been struggling with th...