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Knorr ditches moms to feature Karan Johar in sexually suggestive ad

New Delhi, Nov. 8 -- Think of Knorr and images of mothers serving hearty bowls of soups to their kids come alive. However, the Hindustan Unilever (HUL) owned soup brand is breaking this imagery to fea... Read More


Star and Disney head Sanjay Gupta joins Google India as country manager

New Delhi, Nov. 8 -- Google India on Friday announced that it has appointed Sanjay Gupta as its new country manager and vice president of sales and operations for India. He will contribute to Google's... Read More


Twitter faces casteism row as 'Cancel All Blue Ticks in India' campaign trends

New Delhi, Nov. 6 -- Twitter has landed in a casteism row with thousands of users accusing the micro-blogging platform of not verifying active accounts of people from the lower caste and minority. Cur... Read More


Anushka Sharma to endorse Godrej Expert Rich Creme hair colour

New Delhi, Nov. 5 -- Godrej Consumer Products Ltd (GCPL) on Tuesday announced that it has appointed actor Anushka Sharma as the new face of its hair colour brand Godrej Expert Rich Creme. The move is ... Read More


Aiming at transparency, Facebook launches new company logo

New Delhi, Nov. 5 -- Keeping to its promise of transparency, social media giant Facebook has unveiled a new corporate logo almost 15 years after it launched its eponymous social media networking websi... Read More


Dentsu India launches marketing solutions division Slingshot

New Delhi, Nov. 4 -- Dentsu India, the advertising agency owned by Dentsu Aegis Network, on Monday announced the launch of a new marketing solutions division Slingshot. The division will provide speci... Read More


'India is much more vibrant compared to global markets'

New Delhi, Oct. 25 -- Publicis Groupe's newly appointed chief operating officer and Publicis Media CEO Steve King was in India last month to meet senior leadership and clients. With a focus on future-... Read More


Mullen Lintas CEO Vikas Mehta moves on

New Delhi, Oct. 25 -- Vikas Mehta, chief executive of creative agency Mullen Lintas, has decided to move on from MullenLowe Lintas Group. Mehta, who has spent near 15 years with the advertising firm, ... Read More


Why a Dutch company is urging Indian women to invest in iron this Dhanteras

New Delhi, Oct. 22 -- Days before the auspicious occasion of Dhanteras - 25 October - when Indian women buy gold, a new campaign by DSM (Dutch State Mines), a Dutch multinational firm specializing in ... Read More


Sunil Lulla appointed BARC India CEO

New Delhi, Oct. 22 -- Broadcast Audience Research Council, the television audience measurement company, on Tuesday announced the appointment of Sunil Lulla as its new chief executive. He takes over th... Read More