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Jacqueline Fernandez to endorse Pee Safe's products

MUMBAI, July 15 -- Hygiene and wellness brand Pee Safe on Wednesday announced the appointment of Bollywood actor Jacqueline Fernandez as brand ambassador for its "Raho Safe" range of products, looking... Read More


Thomas Cook India, SOTC offer premium, chauffeured tours across 32 countries

NEW DELHI, July 14 -- Aimed at ensuring the health and safety of its customers, Thomas Cook (India) along with group company SOTC Travel Ltd on Tuesday announced the launch Private Journeys. The premi... Read More


Oyo partners Unilever for sanitisation measures

New Delhi, July 14 -- Oyo Hotels & Homes on Tuesday announced its partnership with global consumer goods firm Unilever to enhance its 'Sanitised Stays' initiative at its properties globally. Unilever... Read More


State tourism boards amp up social media campaigns to woo travellers

NEW DELHI, July 14 -- As states gradually open up for business, tourism boards have amped up their campaigns across social media platforms to drive interest and pique curiosity. Digital campaigns fro... Read More


ITC Hotels partners Zomato for food delivery across India

NEW DELHI, July 13 -- With pandemic hitting the hospitality industry hard, luxury hotels are opening their kitchens for online orders. ITC Hotels on Monday announced that it has partnered with online ... Read More


Zee co-creates campaign with Maggi, Amul as new episodes of TV shows return

NEW DELHI, July 12 -- Intriguing billboards of big brands such as Amul Lassi, Nestle's Maggi, and Cadbury Dairy Milk cropped up across Delhi and Mumbai, asking consumers to stock up and brace themselv... Read More


IATO urges govt to reduce entrance fees at monuments for foreign tourists

NEW DELHI, July 10 -- Indian Association of Tour Operators (IATO), representing more than 1, 700 inbound tour operators, on Friday welcomed the government's decision to open monuments to visitors afte... Read More


Gratitude key theme in brand campaigns

NEW DELHI, July 10 -- As India fights the pandemic, a clutch of brands across categories have been creating campaigns to express gratitude for frontline workers. Apart from doctors and medical staff, ... Read More


Indian fantasy sports platforms report three-fold jump in FY20 revenue: Study

New Delhi, July 9 -- Before covid-19 pandemic wreaked havoc across the world, the Indian online fantasy sports industry was thriving, says a joint report by the Federation of Indian Fantasy Sports (FI... Read More


Branded salon chains offer cashback, express services

NEW DELHI, July 8 -- With salons reopening after the government's unlocking of the economy, beauty and wellness chains such as Geetanjali, Enrich, and VLCC have started offering cashback, special pack... Read More