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The OTT squeeze: Why creators are fleeing to YouTube

New Delhi, Oct. 22 -- This August, the head of a Mumbai-based boutique content studio found himself in a bit of a pickle. A show he and his team had been developing for nearly eight months for a top s... Read More


No superstar, no problem: India's Diwali movie market bets on young 'uns not from Bollywood

New Delhi, Oct. 20 -- India's movie industry isn't looking to Bollywood or big stars to rescue the theatrical business this Diwali, but to regional films featuring young actors. Three southern langua... Read More


JioStar Q2 results: Revenue sinks, but hit Hindi TV series reboot saves quarter

New Delhi, Oct. 17 -- JioStar, the media and entertainment arm of Reliance Industries Ltd, saw its revenue plunge in the September quarter from the preceding three months, mirroring the declining valu... Read More


Maharashtra's 24/7 operations could help boost cinema business, pave the way for other metros

New Delhi, Oct. 17 -- Movie theatres are expecting increased footfalls and business from entertainment avenues, including cinemas allowed to remain open 24 hours following a Maharashtra government ord... Read More


Reality shows: OTT platforms' next big content battle with TV

New Delhi, Oct. 15 -- Streaming platforms are shaking up the non-fiction game. After years of tried-and-tested television formats, OTT players are betting big on shorter, sharper, and more experimenta... Read More


Can algorithms make music with soul? Prasar Bharati bets on an AI rock band

New Delhi, Oct. 14 -- Are the days of musicians, vocalists, and lyricists numbered? Can artificial intelligence (AI) truly synthesise music that moves the heart? And, can AI-generated music be really ... Read More


Lights, camera, disparity: Men still lead brand deals

New Delhi, Oct. 14 -- They rule the red carpet, but brand charts still tell a different story. India's top female celebrities may be upping the endorsement game but, not surprisingly, continue to trai... Read More


India's celebrity economy has a gender problem. Why aren't you surprised?

New Delhi, Oct. 13 -- They rule the red carpet, but the brand charts still tell a different story. India's top female celebrities may be upping their endorsement game but-not surprisingly-continue to ... Read More


India emerges as IMDb's second-largest market, after US-powered by multilingual storytelling

New Delhi, Oct. 12 -- India, known for its rich entertainment ecosystem and linguistic diversity, is now the second-largest audience for IMDb, the Internet movie database owned by Amazon, after the Un... Read More


Opening act fails to shake off gloom in Bollywood's festival script

New Delhi, Oct. 9 -- The opening act of the crucial festive season hasn't stirred Indian movie theatres out of their slump, threatening to end the year with a thud. Their only big-budget hope is Ranve... Read More