Fading stardom and empty halls: inside the steep box office slump upending South Indian cinema

New Delhi, Aug. 16 -- Nobody knew how to react this January when Uppalapati Venkata Suryanarayana Prabhas Raju's horror comedy, The Raja Saab, hit screens for the big Sankrathi weekend. Despite relea... Read More

Immersive media gains momentum in India

New Delhi, Aug. 16 -- Musician A.R. Rahman's launch of the ARR Immersive App on Apple Vision Pro signals a shift in India's immersive-media landscape, with industry experts saying the technology is mo... Read More

When OTT stars leave, can franchises survive without familiar faces?

New Delhi, Aug. 13 -- While established OTT franchises usually see actors return to play the characters they are known for, some recent titles such as Gullak (SonyLIV) and Rangbaaz (ZEE5) have seen ei... Read More

Film leaks are rising, but are they really hurting box office collections?

New Delhi, Aug. 12 -- Tamil actor and newly elected chief minister Vijay has seen box office success with his latest film Jana Nayagan, which grossed over Rs.50 crore on its opening day and had made o... Read More

Salman Khan's case raises a bigger question: when does fiction become defamation?

New Delhi, Aug. 11 -- With actor Salman Khan approaching the Delhi High Court for a stay on the release of Kala Hiran: The Battle for Legacy, which allegedly draws unauthorized references to the 1998 ... Read More

Moviegoers are back. But India's cinema recovery has another problem

New Delhi, Aug. 10 -- Indian box office footfall rose 5% in the first half of 2026, reversing three years of decline and stagnation, but the recovery remains patchy and dependent on a handful of Hindi... Read More

From watching to buying: how content commerce is reshaping India's streaming economy

New Delhi, Aug. 9 -- Content commerce, while still in its early stages, is evolving along two very different paths in India, with platforms such as YouTube offering creator-led options. Viewers often... Read More

Bollywood's family comeback: Old-school entertainers bring audiences back to theatres

New Delhi, Aug. 6 -- After years of battling allegations of alienating family audiences with experimental, slice-of-life storytelling that largely appealed to urban, upmarket viewers, Bollywood may fi... Read More

India's top 25 celebs amass $2 billion brand value, Shah Rukh Khan grabs top spot as Virat Kohli slips

New Delhi, Aug. 5 -- Film actors and sports stars continue to command significant brand power, with the combined brand value of India's top 25 celebrities estimated at $2 billion in 2025, down 3.7% fr... Read More

Sports, films steal the spotlight as OTT originals slow down

New Delhi, Aug. 4 -- Indians are spending more time on streaming platforms than ever, but they are increasingly watching content beyond web originals made exclusively for OTT services. According to m... Read More

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