Mumbai, July 21 -- Media veteran Raj Nayak is betting big on intellectual properties (IP), cultural properties in particular. The former Viacom18 chief operating officer and founder of House of Cheer ... Read More
New Delhi, July 21 -- Late last year, a "leaked" HR email from wellness platform Yes Madam showed the company firing two employees for reporting high stress. The mail was a marketing stunt to promote ... Read More
Mumbai, July 21 -- While India's gaming industry continues to reel under the weight of retrospective GST claims, the Poker Sports League (PSL) seems to have carved a niche by staying away from real mo... Read More
Mumbai, July 20 -- As Kaun Banega Crorepati turns 25, it's not just marking time; it's evolving with it. The new campaign for Season 17, titled Jahaan Akal Hai, Wahan Akad Hai (Where there is wisdom, ... Read More
MUMBAI, July 20 -- As the personal care space heats up with new-age D2C brands amid changing consumer behaviour, legacy player Himalaya Wellness is rewriting its playbook. From prioritizing digital-fi... Read More
Mumbai, July 18 -- To keep pace with fragmenting viewers and demanding advertisers, Zee Entertainment Enterprises Ltd (ZEEL) is rolling out a two-pronged strategy to rewire the rules of both storytell... Read More
Mumbai, July 15 -- WPP Media, formerly GroupM, has emerged as the top media agency group in India with $6.6 billion in billings in 2024, according to the latest Billings and Market Share report by COM... Read More
New Delhi, July 14 -- The Indian Super League (ISL) is teetering on the brink of collapse, as a tussle between its operator and regulator upends the grand experiment to professionalize Indian footfall... Read More
Mumbai, July 13 -- In a category crowded with pitch decks and posturing, Pune-based creative agency Wit and Chai is choosing to do things differently. Started six years ago by three friends with no fo... Read More
Mumbai, July 11 -- Skincare company Fixderma is taking a markedly different approach from most direct-to-consumer brands-focusing on operational profitability, exports, and limited offline expansion. ... Read More