India, Dec. 17 -- What the BJP perfected over the last decade was not governance first, but narrative first. Power followed later. Long before Narendra Modi walked into the Prime Minister's Office, the BJP had already occupied India's digital bloodstream. The party's IT Cell did not merely participate in social media-it colonized it. It built an ecosystem of outrage, half-truths, recycled myths, selective history, and relentless repetition, aimed squarely at one political family and one political legacy: the Congress and the Gandhis.

This was not organic dissent. This was industrial-scale propaganda.

The first phase of this operation was emotional preparation. Public anger had to be manufactured before power could be captured. The so-ca...