US Patent Issued to The Nielsen Company (US) on July 15 for "Systems and methods for adaptive adjustment of advertisement boundaries in media" (Maryland, Florida Inventors)

ALEXANDRIA, Va., July 16 -- United States Patent no. 12,363,363, issued on July 15, was assigned to The Nielsen Co. (US) LLC (New York).

"Systems and methods for adaptive adjustment of advertisement boundaries in media" was invented by Anand Jain (Ellicott City, Md.) and Jose Mortensen (Oldsmar, Fla.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Example apparatus disclosed herein are to compare first monitored media signatures associated with an advertisement block to a plurality of sequences of monitored media signatures associated with a first time period; determine a start boundary and an end boundary of a first advertisement in the advertisement block based on the comparison of the first monitored media...