ALEXANDRIA, Va., Feb. 11 -- United States Patent no. 12,549,634, issued on Feb. 10, was assigned to Snap Inc. (Santa Monica, Calif.).
"Recommendation system with rapid learning from user feedback" was invented by Zhenpeng Zhou (Newark, Calif.), Maksim Gusarov (Santa Monica, Calif.), Kevin Dechau Tang (New York), Lucy Chen (Brooklyn, N.Y.) and Sait Tuna Onder (Brooklyn, N.Y.).
According to the abstract* released by the U.S. Patent & Trademark Office: "A system and method that includes retrieving candidate effects to present to a user; computing initial scores for the candidate effects; computing adjusted scores for the candidate effects, each adjusted score for an effect being based on an initial score for the effect and a demotion factor ...