US Patent Issued to Genpact USA on July 8 for "Method and system for measuring, monitoring and enhancing user experience for personas across their end to end journey" (Indian, British, American Inventors)

ALEXANDRIA, Va., July 9 -- United States Patent no. 12,353,485, issued on July 8, was assigned to Genpact USA Inc. (New York).

"Method and system for measuring, monitoring and enhancing user experience for personas across their end to end journey" was invented by Vivek Saxena (Gurgaon, India), Kathryn Stein (New York), Vikram Jha (Sealdah, India), Lavi Sharma (Gurgaon, India), Anand Jhaveri (Longfield, Great Britain) and Sachin Gupta (Hyderabad, India).

According to the abstract* released by the U.S. Patent & Trademark Office: "A method for assessing user experience includes determining one or more experience journey maps, identifying personas included in the one or more experience journey maps, and collecting user experience related data...