ALEXANDRIA, Va., June 19 -- United States Patent no. 12,335,560, issued on June 17, was assigned to AT&T Intellectual Property I LP (Atlanta).
"Media content monitoring" was invented by Nigel Bradley (Canton, Ga.), Eric Zavesky (Austin, Texas), James Pratt (Round Rock, Texas), Ari Craine (Marietta, Ga.) and Robert Koch (Peachtree Corners, Ga.).
According to the abstract* released by the U.S. Patent & Trademark Office: "The disclosed technology is directed towards monitoring media content, including without presenting the monitored media content via a media presentation device, or while presenting in parallel. In general, supplementary data describing the monitored media content is obtained, e.g., generated by a media server based on the c...