Chennai, March 11 -- Pulkit Steels on Wednesday announced its partnership with five time IPL champions Chennai Super Kings (CSK) as the Strength sponsor for the 2026 and 2027 seasons, marking the company's entry into one of the most visible sporting platforms in the country.
The collaboration is expected to give Pulkit Steels a strong platform for brand visibility during tournaments, which continues to be one of the most widely viewed sporting leagues globally, attracting millions of viewers and fans across digital and broadcast platforms.
The association will see Pulkit Steels integrated into the CSK ecosystem through a series of branding and communication deliverables linked to the upcoming seasons, allowing the brand to leverage the fr...