Guwahati, June 25 -- The prestigious Summer Fancy Food Show 2025 at New York is all set to showcase Assam's most iconic brew -- the Assam tea.
To be held at the Jacob Javits Centre, New York City, from June 29 to July 1, the prestigious event will highlight the rich tea heritage of Assam.
The India Pavilion, which will house a specially designed "Tea Lounge", will be jointly inaugurated on June 29 by Assam Chief Secretary Ravi Kota and Binaya S. Pradhan, Consul General of India in New York.
The initiative follows the success of Advantage Assam 2.0 held earlier this year. It aims to not only promote Assam's rich tea heritage but also to expand trade and export opportunities in the U.S. market.
By bringing together established tea compani...