KUALA LUMPUR, April 21 -- Taobao Malaysia is set to introduce a Bahasa Melayu interface by June, in a move aimed at making the popular Chinese e-commerce platform more accessible to local users.

The new feature, announced today, reflects Taobao's continued push to localise its services in line with growing cross-border shopping demand in Malaysia.

It follows the rollout of an English-language interface in September last year.

"Our planned introduction of a Malay-language interface will mark another significant milestone in Taobao's localisation journey and reinforce our platform's commitment to providing every Malaysian user with a more accessible, seamless and worry-free shopping experience," said Jess Lew, Country Head of Taobao Mala...