Lucknow, Jan. 24 -- Micro, small and medium enterprises (MSMEs) are playing an important role in achieving the Uttar Pradesh government's target of a USD 1 trillion economy, MSME minister Rakesh Sachan said on Friday. He was speaking after inaugurating the five-day Uttar Pradesh International Trade Expo (UPITEX) 2026 at Indira Gandhi Pratishthan in Lucknow. Sachan said MSMEs are central to realising Prime Minister Narendra Modi's vision of a "Developed India" and chief minister Yogi Adityanath's goal of making Uttar Pradesh a USD 1 trillion economy. Referring to the One District One Product (ODOP) scheme, Sachan said it was launched in Uttar Pradesh in 2018 and has since been adopted across the country by the Prime Minister. He said UPITEX is not just an exhibition but a strong platform for exhibitors to connect with markets and policymakers. Such events have helped create a positive investment environment in the state, he added. The minister also announced that a new scheme, One District One Cuisine (ODOC), will be launched on Uttar Pradesh Day on the lines of ODOP to further promote district-level development. Jatinder Singh, deputy secretary general of PHDCCI, said UPITEX 2026 is a platform for meaningful dialogue between industry, policy and markets. Advisor to the chief minister, Awanish Awasthi, was also present on the occasion....