Tanishq reimagines the natural gemstone trend with 'Hues' as Triptii shines
India, April 10 -- Tanishq's latest collection, Hues, was unveiled at an intimate showcase recently by actor Triptii Dimri; Pelki Tshering, chief marketing officer, Tanishq; and Garima Maheshwari, head of design, Tanishq.
The actor's look mirrored the essence of Hues: contemporary, expressive and quietly striking. She shares, "What I love about Hues, as well as the campaign, is how naturally it brings the idea of self-expression through different colours. With Hues, it feels less about the occasion and more about expressing who you are."
The evening marked a shift - colour is no longer an accent; with Hues, Tanishq brings it to the forefront. Pelki explains, "We are reimagining how the modern Indian woman experiences natural gemstones - an instinctive expression of bold yet refined forms. It reflects how she wears jewellery on her own terms. And Triptii embodies this spirit."
Garima adds, "With Hues, we aimed to reshape natural gemstone jewellery through a design-first approach. From emerald greens to pink tourmalines, each design is built to highlight the natural character of the gemstone."
Tanishq, from the Tata Group, is redefining natural gemstone jewellery, shifting it from occasion wear to a contemporary, design-led expression of everyday luxury, with 100% natural stones, modern aesthetics, and versatile styling.
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