India, Nov. 27 -- Aanand L Rai's upcoming romantic drama, Tere Ishk Mein, looks set to take a winning start at the box office. The film, set in the world of Raanjhana, brings back Dhanush, who is paired opposite Kriti Sanon this time. Advance booking for the film began earlier this week, and ahead of its release, the buzz seems to be intensifying with each passing hour. Tere Ishk Mein has already sold more tickets in pre-sales than big films like Sitaare Zameen Par and Jolly LLB 3.

According to trade sources, by 2 pm on Thursday, the eve of the film's release, Tere Ishk Mein has sold over 1.3 lakh tickets for its opening day in advance bookings. This corresponds to a collection of just under Rs.3 crore gross. Trade insiders estimate that...