India, Feb. 23 -- Along with the confidence that must be coursing through the veins of the South African team and the rude but timely shake-up for hosts India, the best thing to have come out of the Sunday night T20 World Cup encounter was the disappearance of the cringe cupcake promo for the match on the ICC's host broadcaster, Star Sports.

Post-match, the Indian rights holders Jiostar quickly switched to IPL promos while their social media handle used a car accident film clip to describe Indian fans' Sunday evening. At this World Cup, some of the cricket promos and social media content have only ended up embarrassing one of the two hosts' cricket and their team. And no, we're not talking about Sri Lanka.

But the World Cup is also the ...