India, July 9 -- Mattel has launched its first Barbie doll with type 1 diabetes to spread the message of inclusivity. The doll is part of Barbie's Fashionistas line and comes with a continuous glucose monitor, insulin pump, and a bag big enough to carry emergency snacks.
Mattel partnered with a diabetes research organization called Breakthrough T1D to create the doll.
The company said a Barbie doll with diabetes will help promote exclusivity and "enable more children to see themselves reflected and encourage doll play that extends beyond a child's lived experience".
"Introducing a Barbie doll with type 1 diabetes marks an important step in our commitment to inclusivity and representation," Krista Berger, senior vice president of Barbie...
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