India, March 11 -- Prime Focus Limited-backed BRAHMA AI has entered into a multi-year strategic partnership with Google Cloud to develop and scale high-fidelity, multilingual interactive digital humans for global enterprises.

Under the collaboration, Google Cloud will support BRAHMA AI's innovation and product development by combining its secure and scalable AI infrastructure and generative AI models with BRAHMA AI's enterprise AI content platform. The partnership aims to create movie-quality interactive digital humans, known as ATMANs, designed to enable more immersive and personalised communication between organisations and their global audiences.

These digital avatars will feature hyper-personalised digital likenesses and multilingual ...