South Africa, Feb. 3 -- A total of 82 qualifiers were chosen from nearly 180 entries this year.

The Marketing Achievement Awards are an annual celebration of marketing as a strategic business discipline and set the benchmark for marketing standards by recognising initiatives that make the most valuable contributions to businesses and society.

This year the Awards will honour 14 marketing teams and three individuals as the ultimate winners in their categories, through a peer review process conducted by South Africa's top marketers and industry experts.

This year's criteria have been updated based on feedback from last season's competition and the judges on what to focus on for this season. details.

Two new categories were also added th...